This Victorian pub situated near a busy South London Tube station required new life breathing into its neglected interior to attract a large and varied clientele. Redundant décor was removed to expose original antique features such as a classic wood and mirrored bar. The refurbishment was developed to create a minimal yet stylish ambiance without losing its traditional character. The layout and space was carefully maximised to allow for a mix of games, drinking, eating and relaxing. To accentuate the interior look and feel, the project also included a refreshed brand identity including a new logo, menu and website design.